WELCOME
PLATFORM IS THE CANADIAN LEADER IN INFLUENCER TALENT MANAGEMENT.
We match the world’s leading brands with Canada’s top creators to deliver their message in a meaningful way to an engaged audience via a trusted source.
Founded by digital media experts, we’ve streamlined and standardized the process between brand and influencer, by providing quality client services with our experience executing thousands of campaigns.
WHAT WE DO
TALENT MANAGEMENT
Our talent, exclusively represented by Platform, delivers high-quality branded content through compelling storytelling and premium production value. Our exceptional campaign management team makes the process of working with our brand-safe creators, who use their platforms to inspire, teach, share, and entertain, a seamless experience.
CAMPAIGN CASTING
Platform has a robust roster of Canadian talent from coast-to-coast covering all verticals, including food, fashion, beauty, parenting, home décor, fitness, tech and more. With so much talent to choose from, we are able create the perfect brand/creator matches. We spend time getting to know each of our creators, their upcoming milestones and content calendars. With information about your campaign objectives, we can match you with a creator who can speak with great ease about your products to an audience eager to learn more.
FACEBOOK ADVERTISING
Platform is a Facebook Marketing Partner and Blueprint Certified to be able to amplify your influencer marketing campaigns across Facebook and Instagram utilizing their suite of targeting tools. Make use of our creator’s engaging content to reach a wider, high-performing audience at a low CPM is a great way to further the success of your campaign.
STRATEGY
New to influencer marketing? Tell us what you are hoping to achieve, and we can help you to create a campaign around your specific success metrics. Utilizing key insights from thousands of completed campaigns, we select the right creators, deliverables, and platforms, to ensure your product is reaching the best audiences while creating content that performs.
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CLIENT WORDS
Platform is one of the rare agencies that has both the influencer’s interest at heart, but also the brand’s simultaneously. The agency has an in-depth understanding of influencer marketing and can offer sound advice for both parties. Platform sees influencer partnerships as more of a collaboration and can offer insights and suggestions to maximize the relationship.
– Rebecca Lewis, Senior Account Manager, Veritas Communications
TALENT SPOTLIGHT
“Pantene Canada released a new film featuring Vivek Shraya’s hair story as part of the global Hair Has No Gender Project, with the goal of bringing attention to the power of hair — especially in a trans or gender non-binary person’s transition and identity — and the importance of support from loved ones…
In addition to the film debut, Pantene will also donate funds to facilitate inclusivity training for hairstylists across the country in partnership with Dresscode Project.
“Hair is such a big part of my story and art, so I’m so excited to be working with Pantene on this,” says Shraya. “I love that this project tells diverse stories from five trans and non-binary people, showing that there’s more than one way to be trans or non-binary, and also that there is more than one way to show love and support.”
– FashionMagazine.com